When FLOW 93.5 initially hit Toronto airwaves in 2001 as Canada's first urban music station (25 years overdue if you ask me), the on-air fare was mainly hip-hop and R&B -- neither of which, by the way, are musical genres, but we can save that for music marketing class 101.
However, seven years later, the station has found itself going in a different direction, choosing to opt for a Contemporary Hits Radio format, a format that boasts a more accessible playlist and broader reach of listeners.
How do urban music listeners, critics and journalists feel about the re-positoning of the station?
Read Ashante Infantry's story in the Toronto Star to hear both sides of the arguement.
Sunday, April 27, 2008
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